Hi Ndabezinhle 

There are many different ways to reach the market and grow.

The best way is organic growth. This comes through providing a superior service. Organic growth can also be referred to as natural growth eg. spread by word of mouth. When you provide a superior service, your company is likely to grow naturally and people are likely to talk.

there are many other means of reaching more clientele such as traditional forms of marketing - newspapers, radio, magazines. tv etc. 

Newer forms of marketing include social media marketing (Facebook, Instagram etc.) and influencer marketing. With the amount of people that are actively engaging on social media, the aforementioned techniques can be more powerful than traditional marketing at a lesser cost.